Upcoming Webinar
The Four Faces of AI in College Planning: Understanding Student Adoption Patterns
Tuesday, March 25th | 2pm ET
Co-Presented With:
In an era where technology is reshaping every facet of education, understanding how students interact with AI tools is more crucial than ever. "The Four Faces of AI in College Planning: Understanding Student Adoption Patterns" invites you to uncover the intricate dynamics of AI adoption among high school students.
Based on a 2025 research study by RNL & TeenVoice, this webinar delves into how high school students engage with AI tools during their college planning journey. Discover how AI transforms college planning and tailor strategies to support each unique student persona.
Learning Objectives:
- Identify and Understand Student Personas: Gain practical insights into the four distinct student personas.
- Optimize AI Tool Strategies: Develop actionable strategies to effectively integrate AI tools in college planning, tailored to meet the needs and preferences of each student persona, ensuring maximum engagement and support.
- Enhance Communication and Support Systems: Learn how to implement communication and support systems that resonate with each persona, utilizing a blend of digital outreach, peer interaction, and traditional counseling to create a comprehensive support environment.
Register Now
Who You’ll Hear From
Kaylee Johnson
Market Research Manager, TeenVoice
Kaylee Johnson is the Market Research Manager at TeenVoice with experience in creating actionable insights from complex, multi-method research projects. Her expertise lies in survey research methodology, political polling, experimental survey design, and qualitative research. Kaylee joined TeenVoice after completing her Ph.D. in Political Science at the University of Massachusetts Amherst where, as a UMass Poll fellow, she developed topical expertise in studying and analyzing public opinion, campaigns, and political communications; she also taught courses for the university as an independent instructor.
Dr. Raquel Bermejo
Associate Vice President for Market Research, RNL
Dr. Raquel Bermejo is a seasoned researcher and educator passionate about understanding the complex journey of college-bound students and their families. With 15 years of experience teaching graduate courses in education at Purdue Global and 10 years in K-12 education, Raquel brings a wealth of knowledge to her role, analyzing existing research, conducting inquiries, and interpreting conversion data. Her original research studies with college-seeking students and parents provide invaluable insights into emerging trends and student behaviors.
Rebecca Jenkins
Rebecca Jenkins offers more than 20 years of experience in strategic marketing and communications. She is responsible for crafting and implementing robust marketing strategies for RNL’s AI solutions and communicating how they strengthen enrollment and fundraising for universities. Her expertise spans expertise brand management, AI product marketing, education technology marketing, enrollment marketing, international marketing and recruitment, inbound marketing, SEO, CRM implementation and management, digital marketing, public relations, advertising strategy and media buying, Google Analytics, and social media strategy.
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