Upcoming Webinar
The Importance of Personalization in College Planning: From Interest to Application
Tuesday, January 21st | 2pm ET
Co-Presented With:
The college planning process has never been more daunting. Soaring costs, information overload, and rising uncertainty leave 12th graders facing tough decisions about their post-secondary paths. This webinar cuts through the noise, offering a data-driven exploration of the key role of affordability in shaping college choices.
You'll discover:
- Surprising Trends: How sticker shock leads a staggering percentage of students to rule out colleges and the factors that spark late-in-the-game interest in new schools.
- Critical Insights: The reasons many students don't complete applications they start and the barriers they face in finding critical information.
- Actionable Strategies: Practical tips for providing the personalized guidance today's students need to navigate the affordability maze, overcome application hurdles, and find the right college fit.
Don't miss this timely, solution-focused exploration of the evolving college planning landscape. Attendees will leave equipped with concrete ideas to support prospective students better!
Register Now
Who You’ll Hear From
Dr. Raquel Bermejo
Associate Vice President for Market Research, RNL
Dr. Raquel Bermejo analyzes existing research, inquiry, and conversion data in addition to conducting original research with college-seeking students and parents to understand the trends and student behaviors. Her research informs and enhances the services the company provides.
Dallin Palmer
Co-Founder, President, and COO, Halda
Dallin Palmer is an experienced entrepreneur focused on building enrollment marketing software that prioritizes students. He is the Co-Founder of Halda, a company that offers the industry's first AI-powered operating system for enrollment marketers, adopted by more than 150 institutions across the United States. Before founding Halda, Dallin served in various leadership roles at Chegg Inc. and Zinch China.
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