The family members of your current students have tremendous influence over those students. They can help you keep your students focused, motivated, and on track to graduate... but only if you engage those families properly.
This webinar shares findings from RNL and CampusESP's study of 31,000 parents and guardians at 35 different institutions. You will learn key insights such as:
- How frequently parents want to hear from your institution (you may be surprised)
- Parent satisfaction with critical areas of their students' college experience
- Parent experiences with college communications
- The challenges parents have with college financing
You will unpack those results and come away with a better understanding of how you can improve communication with your students' families—and ultimately build stronger partnerships with families to better serve your students.
About the presenters
Raquel Bermejo, EdD - Associate Vice President Market Research and Planning, RNL
Dr. Raquel Bermejo analyzes existing research, inquiry, and conversion data in addition to conducting originial research with college-seeking students and parents to understand the trends and student behaviors. Her research informs and enhances the services the company provides.
Dave Becker, CEO, CampusESP
As SVP of Product Management at Ellucian, Dave was responsible for dozens of Higher Education solutions supporting 1,200 global customers. In his 18 years of experience in education technology, he's had the opportunity to visit and present at over 300 different colleges, campuses, and conferences around the world. He has a passion for innovative thinking and leveraging technology for student and university outcomes.