Nearly all parents and guardians of college-bound high school students are involved in college planning. Most institutions understand this and say they communicate with those families or provide information for them. However, is that information reaching families? Is it accessible, comprehensible, and useful to all of them?
RNL, CampusESP, and Ardeo Education Solutions surveyed more than 6,000 parents (family or other adults who care for and support prospective college students), including nearly 2,000 first-generation families, to explore their preferences, expectations, and experiences of families of prospective college students.
Watch this webinar to learn how to meet parent expectations and remove barriers for family support in college planning.
About the presenters
Raquel Bermejo, EdD - Associate Vice President Market Research and Planning, RNL
Dr. Raquel Bermejo analyzes existing research, inquiry, and conversion data in addition to conducting original research with college-seeking students and parents to understand the trends and student behaviors. Her research informs and enhances the services the company provides.
Dave Becker, CEO, CampusESP
As SVP of Product Management at Ellucian, Dave was responsible for dozens of Higher Education solutions supporting 1,200 global customers. In his 18 years of experience in education technology, he's had the opportunity to visit and present at over 300 different colleges, campuses and conferences around the world. He has a passion for innovative thinking and leveraging technology for student and university outcomes.