The way we market and implement online education is facing new scrutiny: A recently released federal GAO report—which was requested by Congress—investigates arrangements between hundreds of universities and online program managers ("OPM"). These high cost strategies are used by over 500 institutions, often coming with depressed economics, long-term contracts, and low transparency.
Watch this webinar as two experts unpack:
- Key points from the recent GAO report and commentary by lawmakers on OPM arrangements.
- How online program enablement is changing as a result.
- Key provisions in federal guidance and what you can do to adhere to changing regulations while meeting your mission goals.
- Emerging alternatives to the traditional OPM model that maximize student service while giving you full visibility to marketing, recruitment, and program enablement costs.
- Key strategies to maximize your ROI and save crucial resources for students and faculty.
About the presenters
Stephanie Hall, Senior Fellow, The Century Foundation
Stephanie is a Senior Fellow at the Century Foundation, a highly-regarded D.C. think tank - where she focuses on higher education policy. Stephanie is an expert on international higher education and teacher education policy. She previously worked at the University System of Maryland Office of Academic and Student Affairs, focused on issues including teacher education and workforce development. For the Maryland system, Stephanie coordinated a workgroup on civic education and civic engagement. She also managed statewide projects focused on improving undergraduate student outcomes and equity in STEM education.
Greg O'Brien, Chief Growth Officer, RNL
Greg O'Brien is passionate about expanding access to and reducing the cost of quality higher education for all. As Chief Growth Officer, Greg and his team collaborate with RNL's clients and partners to help drive successful outcomes. Greg also teaches marketing at Harvard University and Southern Methodist University. Previously, Greg was CEO (and a co-founder) of Noodle, an innovative online program manager and college search site. Before Noodle, he was CEO of CollegeBound, a part of the executive team of QuinStreet. Greg holds a BS from Cornell University and an MBA from New York University.