Upcoming Webinar
RNL Phonathon Index: Top Takeaways from $303M in Pledges
Tuesday, March 6th | 2pm ET
Learn insights about donor engagement based on our analysis of 2.5 million successful phone solicitations.
Join us for this webinar to hear findings from our study of three years of phonathon data, including benchmarks and best practices on this vital channel. You’ll hear about:
- Average contact rate, pledge rate, and dollars raised per hour by type of institution in top phonathon programs
- The high value of young alumni outreach in phonathon campaigns
- Results of key phonathon tactics such as thank you calls and advanced data and cell phone research on results
- How to combine phone with other channels for a fully integrated fundraising approach
About the presenters
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Brian Gawor, CFRE, Vice President of Research, Ruffalo Noel Levitz
Brian Gawor has 18 years of higher education experience in student affairs, enrollment management, and development. His focus is research and strategy so that clients can use the latest trends and advances in fundraising to elevate their results.
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Shad Hanselman, Associate Vice President, Annual Giving, Ruffalo Noel Levitz
Shad Hanselman is an experienced fundraising professional dedicated to advancing the art and science of annual giving. He has spent more than twelve years innovating in the annual giving space in such arenas as call centers, direct mail, digital engagement, giving days, and crowdfunding.
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Register for webinar
