Read this white paper for an analysis of our phonathon data and additional research research that illustrate why a robust phone channel continues to be a key component of successful giving programs.
In this white paper, you will discover:
- How the power of conversation drives higher response rates
- Why phonathon is the best channel to acquire new donors
- How robust phonathons slow "leaky bucket syndrome" and ensure you are optimizing the number of donors and dollars every year
- How phonathon can help you gauge the "pulse" of your constituents