On-Demand Webinar
Secrets of Successful Giving Days
What’s the secret to a successful giving day?
Our latest research uncovers insights from top giving days in higher education to identify key ways institutions have amplified participation rates, increased donor engagement, and set new records for fundraising in short bursts of time.
Hear how UNC Charlotte ran a successful giving day. You'll learn how to:
- Use data on campaign branding, fundraising totals, gift size, and donor participation to plan a more successful giving day
- Design a giving day that harnesses a powerful community of your ambassadors
- Highlight personalized giving options to engage donors and connect their dollars to their passions
- Power your campaigns with the right data and technology to get more from your efforts
About the presenters
Shayna Long, Assistant Director of Annual Giving, UNC Charlotte
Shayna Long oversees digital fundraising initiatives that help to grow programs and scholarships across the University. In tandem with the Director of Annual Giving, Shayna requests annual support from alumni, parents, and friends to support student scholarships, faculty recruitment and retention, campus beautification, and more.
Brian Gawor, CFRE, Vice President of Research, Ruffalo Noel Levitz
Brian Gawor has 18 years of higher education experience in student affairs, enrollment management, and development. His focus is research and strategy so that clients can use the latest trends and advances in fundraising to elevate their results.
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