On-Demand Webinar
A Holistic Approach to Enrollment
Marketing–Linking Building Demand
and Financial Aid Strategies
How do you engage and enroll the right students for your institution? Increase retention and graduation rates? Balance affordability, aid, and revenue? Institutions today face increased pressures to take a holistic approach to their enrollment marketing and build demand by coordinating outreach, recruitment, and affordability messages.
 
Register for this free on-demand webinar to learn how to recruit and retain the right students all the way through the student lifecycle by:
  • Maximizing engagement and enrollment from student search
  • Launching campaigns that build stronger applicant pools
  • Aligning financial aid, yield, and revenue while communicating value
 
About the presenters
Leigh-Ann Nowicki, Vice President and Consultant, RNL
Leigh-Ann Nowicki joined Ruffalo Noel Levitz in 2011, bringing with her 14 years of enrollment experience. Passionate in her belief in the efficacy of RNL services, Leigh-Ann partners with many institutions in New York (where she resides) and New Jersey, developing strategies for reaching their individual enrollment goals.
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Todd Abbott, Senior Vice President, Ruffalo Noel Levitz
Todd Abbott offers extensive experience as an enrollment manager and consultant, with expertise in student recruitment, financial aid and marketing. He previously served as dean of admissions and financial aid at St. Martin's University (WA).
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