ON-Demand Webinar
Accelerate Your Fundraising with Donor Analysis and Data Optimization
The key to raising more money this year is hiding in your donor data.
By understanding your data and using it strategically-you'll target the right supporters, craft more effective appeals, and increase the lifetime value of your donors. Experts from Ruffalo Noel Levitz will share the best practices for data analysis and optimization, as well as highlight how to use your donor data to power more successful campaigns.
In this session, you’ll learn:
- Why understanding your donor data can help you dramatically improve your fundraising results
- The key ways to optimize your data for more effective fundraising campaigns
- How the most successful organizations are coupling donor analysis with the right platforms to craft more relevant donor-centric appeals, thank yous, and impact reports to acquire—and retain—donors
About the presenters
Caryn Stein, Vice President of Marketing, Ruffalo
Caryn Stein is an experienced fundraising manager dedicated to helping organizations combine data and technology with compelling fundraising experiences to create more effective marketing for their missions. She is a nationally recognized speaker, having helped hundreds of organizations improve their fundraising campaigns and write more effective donor communications.
Josh Robertson, Vice President of Product Development, Ruffalo
As Vice President of Product Development, Josh oversees existing and potential strategic partnerships with other organizations and works with clients and internal staff to develop new and enhanced services based on evolving industry needs. Josh has extensive annual giving experience related to data integrity, integrated multichannel strategies and analytics.
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