Are you achieving the type of donor growth you need to reach your fundraising goals? Are you keeping up with how your donors want to give?
As the philanthropic landscape changes, your strategy needs to evolve with it and adapt to shifts in donor behavior, technology adoption, and communication preferences. We’ll share how understanding these emerging trends can help you acquire—and retain—more donors.
Watch this session to learn how to:
- Create the right multichannel mix to reach donors more effectively and efficiently
- Better understand your audience to communicate the right message to the right supporters at the right time
- Develop more compelling messages that speak to donors’ true motivations for giving
- Implement online fundraising tactics—such as crowdfunding, Giving Days, and digital giving pages—to reach new audiences and convert first-time donors
About the presenter
Caryn Stein, Vice President of Marketing, Ruffalo Noel Levitz
Caryn Stein is an experienced fundraising manager dedicated to helping organizations combine data and technology with compelling fundraising experiences to create more effective marketing for their missions. She is a nationally recognized speaker, having helped hundreds of organizations improve their fundraising campaigns and write more effective donor communications.