Coming Soon!
How First-Generation Students Want to Hear From You
Watch for a new study coming in October 2017 on the communication preferences and perceptions
of high school students by subpopulation. This study covers key topics such as:
  • What students read and respond to
  • Why they initiate contact with colleges
  • Their preferences for email, direct mail, social media, and communication on their phones
  • Their evaluation of how difficult it will be to pay for college
Download prior studies in this series:

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